Play 01
Get seen
Your brand shows up where basketball fans are really looking.
We make brands number one in basketball.
We take your brand to where German basketball is looking: players, clubs, events and creators.
Momentum
Basketball has momentum. Germany is right in the middle of it.
Growing attention. Hardly any competition for it.
- 2023World champions
- 2024Olympic gold · Women's 3x3
- 2025European champions
- 2026U18 win at the Albert Schweitzer Tournament
- 2027NBA Europe launch
409M
Total reach in Germany, 2025
3.9x
Growth in women's basketball. Germany is the largest single market
4.6M+
Views of the 2023 World Cup final
7.3M+
Views of the 2025 EuroBasket final
The principle
No off-the-shelf packages.
The basketball community notices right away when a brand just puts up its logo. With authentic activations, we connect players, clubs, leagues, events, creators, media and communities into brand journeys that turn attention into trust.
We start
1
Creators
2
Game days
3
Players
The dime: your brand becomes number one in basketball.
Play 02
Earn trust
Through people the community follows: players, clubs, creators.
Play 03
Score
Attention turns into customers. And your brand becomes number one in its industry.
Which activation fits your brand?
Free analysisInsights
Data for your entry into basketball.
Three tools to understand the market before you invest.
Study · 1,000+ respondents
Basketball Brand Index
Which brands do basketball players in Germany use and love? We asked more than 1,000 of them.
Take the survey Report: coming soon
Interactive map
The basketball ecosystem
Clubs, players, creators and more across Germany, with their reach on one map.
Coming soonMarket overview
The sponsorship landscape
Compare sports and clubs and see which brands are involved where.
Coming soonWhy Dime4
We know both sides: the court and the business.
We have built brands and know how community works. We play basketball ourselves and know the sport from the inside. And we have access to all of German basketball, from young talent to the league.
